M+K’s mantra is Work Hard. Play Harder. Give Back. These six words sum up our work ethic, our culture, and our dedication to a greater purpose.
There is perhaps no better example of our commitment to this philosophy than the cycling team we formed this year to participate in the MS City to Shore fundraiser. Debuting in 1980, this annual ride starts in Philadelphia and finishes in Ocean City, NJ. Its sole intent is to raise funds to increase awareness and benefit medical research for Multiple Sclerosis, an unpredictable disease of the central nervous system that renders different symptoms for each person affected.
Once we decided to put a team together, we had to make it official and design a cycling jersey. That in turn required that we come up with a unique name. We did a lot of research and came across the French cycling term ‘Rouleur’ which refers to a cyclist who excels at riding on flat or rolling terrain. This definition exactly matches the topography of the MS City to Shore ride. Thus, the name ‘Renegade Rouleurs’ was born!
What a GREAT day it was! Under a sunny blue sky, the feeling of camaraderie on our team of 8 riders as well as the energy among the other 4,000 riders out on the course was fantastic! The heartfelt support from volunteers, police, and civil servants along the route and at the finish line was truly inspiring. And what really made the training and participation in the event worthwhile was knowing that the funds raised will help a great cause…namely, finding a cure for MS.
As a team, we’re thrilled to have raised over $6500 – contributing to the impressive total amount raised of $3.4M and counting! We’re looking forward to recruiting more riders and raising more funds for next year’s team…the M+K Renegade Rouleurs will definitely ride again!